IMPACT ASSESSMENT OF THE DIGITIZATION OF RESTAURANTS AND SNACK BARS IN THE STATE OF PARAÍBA-BRAZIL

Authors

DOI:

https://doi.org/10.61673/ren.2023.1332

Keywords:

Impact Assessment, Food Service, Delivery, Scanning, Covid-19

Abstract

In the current context of the pandemic generated by Covid-19-19, which directly affects people’s health and the economy of countries, governments had the need to implement decrees to promote distance and social isolation. As a result, establishments considered non-essential, such as restaurants and snack bars, had to close or change the way they operated. This boosted sales through delivery platforms. The objective of this work is to evaluate the possible economic effects of the pandemic in the food sector using the Differences in Differences (DD) model from the billing of establishments, considering automation through digital services for ordering and delivery in the food sector of Paraíba-Brazil. The results show that the digitization adapted by the establishments at the time of the pandemic helped to significantly reduce the negative effects on the establishments’ gross

Author Biographies

Dra. Caren Gabriela Castillo Bermeo, Federal University of Paraíba - UFPB

Economist. Master's degree in Applied Economics from the Federal University of Paraíba (UFPB). PhD student at the University of São Paulo-Ribeirão Preto (USP-RP). Av. Bandeirantes, 3900, Monte Alegre. Ribeirão Preto, São Paulo. CEP 14040-905. castillo_caren@yahoo.com

Aléssio Tony Cavalcanti de Almeida, Federal University of Paraíba - UFPB

Economist. PhD in Applied Economics from the Federal University of Pernambuco (UFPE). Associate Professor III of the Department of Economics at UFPB. University City. João Pessoa. Paraiba. Zip Code 58051-900.  hilton@lema.ufpb.br

Hilton Martins de Brito Ramalho, Federal University of Paraíba - UFPB

Economist. PhD in Applied Economics from UFPB. Adjunct Professor IV of the Department of Economics at UFPB. University City. João Pessoa. Paraiba. Zip Code 58051-900. alessio@lema.ufpb.br

Published

2023-06-27

How to Cite

Castillo Bermeo, D. C. G., Cavalcanti de Almeida, A. T., & de Brito Ramalho, H. M. (2023). IMPACT ASSESSMENT OF THE DIGITIZATION OF RESTAURANTS AND SNACK BARS IN THE STATE OF PARAÍBA-BRAZIL. Revista Econômica Do Nordeste, 54(2), 72–89. https://doi.org/10.61673/ren.2023.1332

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Artigos